
Super Digital
Quick facts
Services: SEO, PPC/Google Ads, Paid social, Email marketing, Website design, Social media management, Digital strategy, Design, Charity marketing, Coaching
Region: UK-based, working with clients nationally
At-a-glance
What they do: Run search, paid, social and email as one commercially focused system for UK businesses that want consistent online visibility and measurable growth.
Who they work with: SMEs, national brands and charities across the UK.
Typical engagement: Monthly retainer or project-based.
Best fit when: You've got a good product but your online presence isn't doing it justice. Traffic is inconsistent, paid isn't converting, or you're not sure which channels are worth the budget.
How they operate: Hands-on and founder-led. Chris is close to the work across the portfolio. Every account is managed against commercial outcomes and not just activity.
What they help clients achieve
Many businesses don't struggle with visibility, but more so with strategy.
They might have the wrong channel mix where SEO is treated as an afterthought, paid spend going to campaigns that aren't built around intent and a website that looks fine but doesn't convert.
Super Digital fixes these problems at the foundation level: a clear channel strategy, search built around what your customers are actually typing, paid campaigns managed against return rather than reach, and email that works as a revenue channel rather than a broadcast tool.
Chris built the agency on organic search. It's where they started, and it's still the core. Everything else gets built around that same discipline: know the data, know the intent, build for commercial outcomes.
Outcomes they're built for:
- Turn inconsistent online visibility into predictable, repeatable traffic
- Build a channel mix that performs across the full year
- Replace activity-led marketing with campaigns tied to revenue
Where they win
- SEO that compounds: Built around intent and a track record of moving clients from invisible to page one.
- PPC with commercial discipline: Google and Bing Ads managed around return on ad spend, not click volume.
- Email as a revenue channel: Beyond the broadcast blast, automated flows, segmented campaigns, and a commercially focused approach to the inbox.
- Social media that keeps pace: Digital moves fast. Super Digital's social team moves with it, managing content and community for brands that can't afford to fall behind.
Why Unusual backs them
Chris came to us as a founder who'd built something substantial and wanted help getting out of the weeds of it. A business that had grown on the strength of his own involvement, with the financial infrastructure to match up to the ambition.
What stood out to us was his attitude. Chris has been in digital marketing long enough to have seen every shortcut, and he's deliberately chosen not to take them. The agency deliberately cares more about doing the work properly.
Proof, not promise
- Super Digital has been awarded with the CSS design awards for UX, UI and Innovation in design.
How to work with them
Meet Super Digital: We'll align on where your digital presence is leaking
Agree scope: You work directly with Super Digital on deliverables and commercials.
Talk to Unusual about Super Digital
Visit the Super Digital website
