Only 4% of agencies achieve a successful exit.
Until now.
STRATEGIC AGENCY PARTNER
Unusual helps ambitious creative and consulting agencies grow fast, scale smart, and secure the exits they deserve. Because building a business worth buying shouldn’t be unusual, it should be inevitable.
“Unusual opened doors we didn't know existed. 6 months with them delivered more growth than 2 years.”
Matthew C. Gough Co-Founder, Yugen Agency
“Can't recommend Unusual enough. Fresh founder perspective has transformed our marketing strategy.”
Laura King-Berry Co-Founder, Altitude Marketing
"Unusual's approach isn't just advisory - it's partnership from those who've actually built & exited."
Steve O. Founder, Woya Digital
“Unusual opened doors we didn't know existed. 6 months with them delivered more growth than 2 years.”
Matthew C. Gough Co-Founder, Yugen Agency
“Can't recommend Unusual enough. Fresh founder perspective has transformed our marketing strategy.”
Laura King-Berry Co-Founder, Altitude Marketing
"Unusual's approach isn't just advisory - it's partnership from those who've actually built & exited."
Steve O. Founder, Woya Digital
OUR Agencies
Where ambitious agencies become the brands buyers want.
rewriting THE AGENCY story
Less than 4% of agencies exit. Even fewer do it on their terms. Unusual helps independent agencies and consultancies scale profitably, without losing control, or their sanity, along the way.
We provide funding, systems, and peer-level support so founders can grow and exit with confidence.
An UNUSUAL ADVANTAGE
The growth engine behind every high-value exit
Unusual was created by founders who’ve lived every stage of the agency journey. From first clients to multi-million pound exits, every insight, tool and support system is built on decades of experience to overcome the challenges ahead.
Capital
Fast-track growth with flexible, founder-first capital built to serve your journey, not dictate it.
Choose the structure that fits where you are: from smart funding to strategic investment. Then use it to hire, expand, or accelerate your path to exit with confidence.
Choose the structure that fits where you are: from smart funding to strategic investment. Then use it to hire, expand, or accelerate your path to exit with confidence.
Founder OS
Founder OS is the backbone of your agency’s growth. Built from real founder experience and powered by automation, it takes the grind out of back office, finances, and sales. The result? A business that runs smoother, scales faster, and gets exit-ready, without you burning out in the process.
Community
Big exits don’t happen alone. Our founder-only community is a trusted space where you can share strategies, solve challenges, and create opportunities that you won’t find anywhere else. Because sometimes the biggest breakthrough comes from those who walk the same path.
consulting
M&A Support
Plan and execute your acquisitions or exit with confidence, maximising your valuation and protecting your interests.
consulting
AI Transformation
Our AI model uses smart tools to future-proof your business, boost efficiency, and unlock new growth – supporting your agency's unique approach.
free guide
The creative agency’s guide to a smarter exit
Most agencies never see a successful exit. This guide shows you the proven steps to break the odds, how to scale profitably, build resilience, and create a business buyers actually want to acquire.
From Launch to Legacy
Built for every stage of the agency journey.
From ambitious startups to exit-ready market leaders, we arm you with the systems, expertise and support to move with confidence through your next stage of growth.
Startup Agencies
Agencies at the start of their journey, hungry to grow but running on instinct. We help you put the foundations in place early, systems, capital, and community, to move faster without burning out.
Scale-up Agencies
Growing fast but feeling stuck behind bottlenecks? Scale-ups often hit the wall with talent, processes, and margin. We give you the leverage, automation, peer strategies, and growth capital to break through and accelerate
Exit-Ready Agencies
Seasoned agencies looking to turn years of work into real value. We prepare you for exit, strengthening your positioning, reducing risk, and making sure buyers see your full worth.
Validated by the Founders Who’ve Done It
Real stories of agencies that scaled faster, grew stronger and exited smarter with Unusual.
Exclusive insights from the world’s most successful agency founders
Make your exit inevitable.
Join our next cohort and unlock world-class tools for removing bottlenecks, unlocking growth and solidifying your exit strategy.
